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The Toyota RAV4 has really been in high demand due to its capabilities and roomy cabin. 

It seems to fit a lot of lifestyles and has just the right amount of abilities without compromising too much on gas efficiency and overall size. Our objective was to show all the cool things you can do in a RAV4 in the Rockies. Our target on this particular execution was the college to post college grad and we chose to show a couple’s adventurous camping trip. The challenge was to fit a ton of activities into a short spot and we really didn’t want to do a montage of short clips to convey the story. In order to convey a full day of excitement we sped up the footage and carefully choregraphed the placement of objects entering and exiting the set to build the perfect camp scene.